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  1. Power of Pricing!
    Articles
    Power of Pricing!
    By Brian F. Moyer
    Understanding our cost structure and desired margin helps us identify appropriate pricing methods and their relationship to profitability.
  2. Homeowner's/Renter's Insurance
    Articles
    Homeowner's/Renter's Insurance
    By Lynn Kime, Winifred W. Mc Gee
    If you live away from your farm or rent where you live, this document contains valuable information for you.
  3. Garlic Producer
    Videos
    Garlic Producer
    By Thomas Ford, Lynn Kime, Jayson K. Harper, Ph.D., Michael Orzolek, Ph.D., Steve Bogash
    Length 4:04
    Garlic Producer Video
  4. Direct Marketing
    Articles
    Direct Marketing
    By Sarah Cornelisse
    For those with the time and resources to spare, direct marketing can increase both revenue and local awareness of an agricultural enterprise.
  5. Photo by Loy Elliot
    Articles
    A Guide to Farming in Pennsylvania: Planning
    Even if you have begun work on a business plan, you may want to review this article in case it brings up issues that you had not yet attended to.
  6. Listening to Customers through Interviews, Focus Groups and Surveys
    Articles
    Listening to Customers through Interviews, Focus Groups and Surveys
    By Kathryn Brasier, Ph.D.
    How to select a customer pool to participate in interviews, focus groups and surveys to help improve your business by listening to customer needs.
  7. Farm Transition Talk: Insurance Agency Discussions
    Webinars

    Free

    Farm Transition Talk: Insurance Agency Discussions
    When Watch Now
    Recorded Nov 22, 2022
    Learn about farm/agriculture insurance items concerning farm transition, succession, and the overall exit plan.
  8. Farm Transition Talk: Agricultural Mediation Program Discussions
    Webinars

    $20.00

    Farm Transition Talk: Agricultural Mediation Program Discussions
    When 12/13/2022
    An expert from the Penn State Center for Agricultural and Shale Law will discuss the coordination of the Pennsylvania Agricultural Mediation Program and agricultural dispute resolutions. We will also review related material regarding farm transition, succession, and overall exit strategy.
  9. Image: Pixabay
    Articles
    Agritourism Diversification: A Business Planning Questionnaire
    By Sarah Cornelisse, Claudia Schmidt, Lynn Kime, Christi (Graver) Powell
    Selecting or making changes to the products or experiences that your agritourism business offers demands that you thoughtfully plan out how the new venture fits into your current business operations. This article guides you through relevant issues.
  10. Modern Merchandising: A Walking Tour
    Workshops

    $20.00

    Modern Merchandising: A Walking Tour
    When 01/10/2023
    Length 2 hours, 30 minutes
    Take a walk with us as we explore a few specialty retail stores and discover how customers are drawn in using creative display techniques and other unique in-store shopping experiences.
  11. Dairy Heifer Contracting Fundamentals
    Articles
    Dairy Heifer Contracting Fundamentals
    By Sarah Cornelisse, Jud Heinrichs, Coleen M. Jones
    Understanding the importance and components of a written contract is essential for custom heifer growers and for dairy producers using these services.
  12. Retail Farm Market School: Sustainability – Delivering Hype or Hope?
    Webinars

    Free

    Retail Farm Market School: Sustainability – Delivering Hype or Hope?
    When 05/22/2023
    Learn about what customers want when they say they value sustainability and how businesses react to the demand. We will explore some of the standard sustainability claims and give tips for communicating your sustainability efforts to consumers.
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