Management
There are lots of things you’re responsible for if you want to run a farmers market. On this page, you’ll find a range of helpful resources. Learn about farmers market management, best practices, and farm market safety.
Farmers Market Management and Best Practices
Farmers markets come in many shapes and sizes, but management skills and best practices are common to them all. All retail food facilities, including farm markets and farm stands, have to be inspected and licenses by the PA Department of Agriculture (PDA). A guidebook has been issued to help farmers markets and people selling products through a retail farm market or farm stand meet the regulatory requirements.
Rules and regulations have to be followed, and these are important for setting guidelines for vendors at a farmers market. Legal incorporation of a farmers market is one of the legal issues you might have to contend with.
If you want to increase your market day bottom line, take some time evaluating how you plan to sell your products. Prospective customers will expect to see certain things from you. When you get ready for farmers market season, consider signage, displays, and telling your story.
Developing a roadside farm market is a viable alternative to community farmers markets. However, it does require a great deal of planning and a thorough examination of a wide range of issues. A basic understanding of some accounting principles is key for managing cash flow for your market. Financial support is available via Community Supported Agriculture.
Farm Market Safety
Food safety practices must be in place at every point along the farm-to-fork continuum, including farmers markets. Ensuring food safety at farmers markets is an important responsibility of the vendors. The Farmers Market Food Safety Resource Guide provides detailed information on food safety concepts and includes practical tips and checklists.
Farm market safety also involves preparations for natural disasters. See what you can do to prepare your market, vendors, and shoppers for what might come next.
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WebinarsFree
Farmers Market Manager Forum
When 01/25/2023Join this virtual event to discuss issues and solutions with other market managers. -
WebinarsFree
Retail Farm Market School: Managing Your Data
When 05/08/2023Examine types of quantitative data (numbers) and qualitative data (stories and opinions) and techniques for gathering and putting them to work without hiring data analysts. You learn how to make intelligent business decisions based on the data you have collected. -
ArticlesExpanding Your Farm Market
How Plum Creek Market started with a produce wagon and expanded into a 15,000-square-foot market and creamery. -
ArticlesFarmers Market Licensing Requirements
The Pennsylvania Department of Agriculture (PDA) is tasked with the licensing and inspection of retail food facilities in the Commonwealth. -
WebinarsFreeRetail Farm Market School: Expanding Farm Sales with E-Commerce
When Watch NowRecorded May 10, 2022During this virtual event, you will learn about expanding your farm sales to online so that customers can shop from the comfort of their own homes. -
WebinarsFree
Retail Farm Market School: Effective Merchandising
When Watch NowRecorded May 5, 2022This virtual event will teach you about best practices for designing effective product displays and store layouts that result in customer engagement and increased sales. -
WebinarsFree
Retail Farm Market School: Diversifying Your Product Mix with Local Partnerships
When Watch NowRecorded Apr 12, 2022During this virtual event, you will learn how to supplement your own products and diversify your overall product. -
ArticlesProject Shows Farmers Markets Are Essential Businesses
Farmers Market Data Collection Project 2021 demonstrated for the first time what markets mean to the local food economy in Pennsylvania. -
NewsExtension Team Awarded Grant to Strengthen Farm Markets
Date Posted 12/1/2021The three-year project will develop education, assistance, and networking opportunities for farmers markets and retail farm market operations, to remain competitive in a changing market landscape. -
NewsUnder the Ground Helps Businesses Grow From Customer Feedback
Date Posted 12/1/2021Under the Ground provides businesses with valuable qualitative customer feedback, peer networking, and immersive educational experiences. -
WebinarsFree
Produce Auction Tour and Information Session for Buyers
When Watch NowRecorded Oct 5, 2021Learn the nuts and bolts of buying at an auction, take a tour, and hear from a real auctioneer during this event! -
NewsPenn State Extension Leads Produce Auction Tours for Buyers
Date Posted 8/27/2021First-time auction buyers learned the ins and outs of sourcing produce at the auction. -
Articles8 Tips for Buying at the Produce Auction
Use these tips to start sourcing local and regional produce at an auction. -
Articles4 Benefits of Buying at the Produce Auction
Produce auctions allow farmers to sell their bounty efficiently, leaving more time for farming. Here, we set the record straight on produce auctions. -
WorkshopsProduce Auction Tour and Information Session for Buyers
Learn the nuts and bolts of buying at an auction, take a tour, and view a live demonstration by an auctioneer during this event! -
ArticlesImproving Retail Farm Market Performance
Methods and techniques for improving your retail farm market's performance -
ArticlesAsset Mapping for Farmers Markets
Farmers markets are essential businesses and community spaces. Asset mapping is a process that can help markets grow despite limited resources. -
ArticlesConsejos para Comprar en el Mercado de Agricultores Locales con la COVID-19 en Mente
Este artÃculo ofrece pautas importantes para los consumidores que planean comprar en los mercados de agricultores. -
WebinarsFarmers Market Manager Conference
Learn from fellow market managers during this annual virtual event and gain the skills to enhance and improve your farmers market. -
ArticlesGuidance for Indoor Farmers Markets Under COVID-19
A good number of Pennsylvania farmers markets operate year-round and some of those markets move indoors for the winter months. -
ArticlesWhat's the Difference Between Markup and Profit?
Understanding the difference between markup and profit margin is critical to the success of your business. -
NewsCOVID-19: Vendor Tests Positive or Exposed to Someone Who Has
Date Posted 8/18/2020What is a farmers market manager supposed to do if, or when, one of their vendors tests positive for COVID-19? What is the public health best practices to follow? And how do we communicate about these actions? -
ArticlesFarm Market Disaster Resources
This listing describes resources that are available to farmers and farm markets during disasters.


